Embellish is an all-inclusive toolkit for people interested in learning the art of hand-lettering. 
I am passionate about hand-lettering, and I created Embellish as a way to share that love with others. From the name, identity, and branding, and packaging, each element has my personal touch and creative input. Embellish is comprised of eleven items: writing tools (including some of my favorite pens and pencils), an eraser, pencil sharpener, tracing paper, a blank Field Notes sketchbook, and the Embellish guide booklet - written and designed by me. I created the hand-cut die-line of the box and the interior packaging where the user can store their tools. 
Package design
branding
hand lettering
zine making

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